What problem is most likely faced by an advertiser who specifically works through an ad network?

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13-04-2018
Social Studies

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What problem is most likely faced by an advertiser who specifically works through an ad network?

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andriansp andriansp · Answer 1 · 2018-04-22T18:40:18+02:00

andriansp andriansp

22-04-2018

I believe the answer is: Calculating ad traffic and costs

When advertiser rely only on ad network, the amount of payment that they should made would be based on the impressions that the ads made from the visitors. So, it is important to calculate ad traffic in order to find out whether the interest that displayed by target market is worth the cost that they made for the ad campaign.

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